Our Awards
Since our establishment, Sonny's Jewellers has strived to redefine the art of fine jewellery and exceptional customer service. Our commitment to excellence has been acknowledged and celebrated by industry leaders, reinforcing our position as a pinnacle of distinction in the jewellery world.
Over the years, we have been honoured with several prestigious awards, testament to our unwavering dedication and passion for the craft.
Professional Jeweller - Independent Fine Jewellery Retailer of the Year 2024
We are very excited that Sonny's Jewellers has won the Professional Jeweller's Independent Fine Jewellery Retailer of the Year Award 2024! "This year’s winner takes a progressive approach to business, moving with the times to continue achieving sales in a difficult economic climate."
"This jeweller fosters a positive working environment which rewards staff to maintain morale, resulting in exceptional service which is bolstered by an extensive and ever-evolving product range tailored to meet all budgets."
Retail Jeweller - Jewellery Retailer of the Year 2024 (Five stores or fewer)
We are proud to announce that we have won the Jewellery Retailer of the Year award 2024 (five stores or fewer)! We have a fantastic sales team and provide some of the best services including jewellery repairs, ear piercings, permanent jewellery and jewellery re-modelling.
Here are some of the kind words from the judges at Retail Jeweller: "Sonny's Jewellers prides itself on having more than 20,000 pieces in stock, but it backs this up with the little details and great sales team. It's a very impressive business." and "Sonny's plays a role in the industry and participates, which is something that should be recognised."
Retail Jeweller - Inspiring Independents 2023 - The Midlands
Retail Jeweller's Inspiring Independents, in association with WOLF, is specifically crafted to acknowledge the accomplishments of independent businesses operating within the jewellery and watch sector across the UK and Ireland.
In the year 2023, this prestigious award proudly designates Sonny's Jewellers as the regional champion for the Midlands, a notable distinction within the esteemed list of the top 100 independent jewellery and watch retailers throughout the UK and Ireland.
Retail Jeweller - Retail Sales Team of The Year 2021
The UK Jewellery Awards, in association with the Betts Group, stand as the United Kingdom's longest-running and most prestigious event within the jewellery and watch trade awards. These awards are dedicated to acknowledging excellence across various categories, spanning areas including design, customer service, retail, and supply.
In the year 2021, Sonny's Jewellers proudly attained the distinction of Retail Sales Team of the Year. This recognition serves as a testament to our exceptional level of enthusiasm and unwavering commitment within our sales team.